Does Your Startup have FOGO?

With all the talk of FOMO these days I figured I’d post something about startpus and their “FOGO”.   For those of you that aren’t in the know, FOMO means Fear of Missing Out, and apparently Millenials all of the place are experiencing it.  Think of the most recent time where all your friends went to that awesome concert or restaurant, and you weren’t able to make it.  That knot in your stomach is “FOMO” and it’s real (but there’s no pill for it…yet).

Small companies suffer from FOGO or Fear of Growing Older (or Outward) all the time.  Tech startups often operate out of one location, acquire customers in various locations, but are then afraid to expand their company footprint.  This happens to East Coast or West Coast startups who start making tons of money, but only want to hire new employees where they were founded.  So when that Front-End/Back-End/DevOps/Designer unicorn wants to work from his house in New Zealand, or when you’re ready to set up shop overseas but don’t because you’re scared of EU law….that’s FOGO! Remote employees?!? Oh no, that’s too confusing and troublesome. FOGO!  Bring an Estonian coder to the US, we could never do that?!? FOGO!

I’m here to tell you that while FOGO is real, it’s not insurmountable, and it’s not the end of the world. The trick is to find the right people who can help you tackle your FOGO and who can help you accomplish your goals, regardless of what/where they are.

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